The first watch for professional diving, the Fifty Fathoms, was launched in 1953. Ever since, one of Blancpain’s priorities has been to promote the study and protection of the oceans. The company actively cooperates with explorers, photographers and scientists, who are just as passionate about our shared precious natural resource, and supports important initiatives dedicated to the oceans. In line with this policy, the brand is starting to work with the Australian Biopixel Oceans Foundation and the Biopixel film production company. The main purpose of the cooperation will be to support a set of activities that will touch on the Great Barrier Reef research. First of all, it is a scientific study of unique species of underwater organisms, which are under serious threat. Under the guidance of marine biologists Richard Fitzpatrick and Dr. Adam Barnett, some marine species (e.g., whale sharks, manta rays and sea turtles) will be identified, enabling their movements between protected areas and those areas that are threatened with extinction to be analyzed. And the journey of marine animals, including two Blancpain and Fifty Fathoms whale sharks, through the Great Barrier Reef can be monitored online. There are also plans to study the behavior of sharks (e.g., tiger and bull sharks) in fishing grounds, as well as to support coral habitat restoration efforts with artificial structures.
Along with research, the Biopixel Foundation produces compelling reports that allow viewers to discover the beauty of marine ecosystems and the importance of protecting them. A series of spectacular films about a scientific mystery or groundbreaking rescue mission, about the people who have dedicated their lives to protecting and saving the Great Barrier Reef, is set to launch in the last quarter of 2022.
Photo: press service